Now, more than ever, we need to come together and lift each other up. Nike is committed to using the power of sport to support our employees, communities and athletes* all over the world impacted by the coronavirus (COVID-19). At Nike we believe that if you have a body, you are an athlete.
Here’s what we’re doing to help.
EDITOR’S NOTE: This information was updated on October 1, 2020.
Our people and our communities have always been at the core of who we are and what we do. Nike is a global company, but we take a local approach. Nike’s leaders, the Nike Foundation and Nike have committed more than $25 million to COVID-19 response efforts around the world.
Our support includes funding efforts by the World Health Organization (WHO) and partners, as well as support for local response efforts in the communities around the world where our employees live and work — in Oregon (World Headquarters), Memphis (North America Logistics Center), Boston (Converse Headquarters), Amsterdam (near our European Headquarters), Laakdal, Belgium (European Logistics Center) and in China, through the China Youth Development Foundation. We’re also supporting local organizations in our global key cities as they work to meet immediate needs, such as food assistance and medical care.
We’re also teaming up with our employees, providing a two-to-one match for all employee donations to support community organizations anywhere in the world. And we will continue to provide product support to local nonprofits and schools through Good 360 and other existing partners.
Here’s a breakdown of our financial support for COVID-19 response efforts:
Working closely with health professionals at Oregon Health & Science University (OHSU), Nike’s innovation, manufacturing and product teams have come together to provide for an urgent need: Personal Protective Equipment (PPE) in the form of full-face shields and powered, air-purifying respirator (PAPR) lenses to protect against the coronavirus (COVID-19). Nike donated full-face shields and PAPR lenses to health systems across Oregon, along with health systems in the greater Boston, Memphis, Tenn., and St. Louis areas. We also made a donation to health systems in Cleveland, Ohio, near the home of Lubrizol, which generously donated its ESTANE® thermoplastic polyurethane (TPU) polymers to support the manufacturing of this PPE.
To date, Nike’s teams have produced and shipped more than 360,000 units of personal protective equipment to approximately 30 hospitals and healthcare providers across the United States.
We recognize the urgent need for PPE for healthcare workers on the frontlines everywhere. Due to our focus on donations for the immediate and critical needs of healthcare workers in communities where many of our employees live and work in the U.S, we are unable to accept unsolicited requests for PPE donations.
We will continue to seek ways to further support the courageous healthcare workers in their tireless efforts to support, heal and comfort our communities through these extraordinary times.
Announced May 4, 2020
Nike is donating 32,500 pairs of Air Zoom Pulse, which launched late last year and was designed specifically to meet the needs of our everyday heroes, to frontline healthcare workers who are responding to the COVID-19 pandemic in Barcelona, Berlin, Chicago, London, Los Angeles, Memphis, Milan, New York City, Paris and across Belgium.
We teamed up with Nike athletes to announce the donations and personally thank healthcare athletes — from one athlete to another — for their incredible physical and mental resilience in caring for our impacted communities around the world.
In addition to the Air Zoom Pulse shoes, Nike is also donating products with innovations that can help meet the needs of healthcare workers right now, such as Dri-FIT t-shirts (with sweat-wicking properties to help keep athletes cool under personal protective equipment), soccer socks (with mild compression that can help relieve minor swelling of feet, ankles and legs) and gear that helps keep them properly hydrated. All in all, we’re donating more than 140,000 pieces of footwear, apparel and equipment globally, worth more than $5.5 million.
Nike is donating all of its current inventory of Air Zoom Pulse to frontline healthcare workers. In the U.S., we’re working with Good360 to distribute the footwear to previously identified hospitals and health systems. Neither Nike nor Good360 are able to accept unsolicited Air Zoom Pulse donation requests at this time.
Sport brings us together as a unifying force for good. And while many athletes may not be able to play as they normally would, Nike is committed to ensuring that communities all over the world can still turn to sport as a beacon of hope and resilience that inspires us all.
Today, athletes may not be playing in front of thousands in packed stadiums, but they can — and are — playing for millions by choosing to stay at home. Inspired by athletes who are playing in their kitchens, living rooms, driveways and garages, Nike recently launched a campaign, telling the whole world, “If you ever dreamed of playing for millions around the world, now is your chance.” We’re encouraging everyone to #playinside and #playfortheworld, and to help, we’re delivering new ways to access sport during this unprecedented time at home.
We all need new ways to keep moving and access sport. Through Nike’s digital ecosystem — the Nike app, the Nike Running Club app, the Nike Training Club app, our social channels and Nike.com — we are providing athletes around the world with tools, motivation and affirmation to help fuel physical and mental health.
We’re also offering NTC Premium, the Nike Training Club’s subscription-based service, for free in the U.S. The platform includes a library of more than 185 online workouts for all fitness levels, ranging in length (15- to 60-minutes), type (yoga, total body strength, core work, HIIT sessions, etc.) and equipment needs (bodyweight-only and more).
Kids are Made to Play. That’s why Nike has made a commitment to get kids moving. We work with partners around the world to remove barriers to entry and offer play- and sport-based programming to 17 million kids. But balancing the need to keep kids moving with the need to keep our communities safe is a challenge. Many of our Made to Play partners offer excellent resources to help kids stay active at home — because active kids do better in every way, no matter the circumstances:
- The U.K.’s Discovery Education offers games and activities that get families moving together and movement boosters – videos designed for the classroom that work at home, too.
- Marathon Kids invites you to try Walk and Talk– a free program to help families move together and build better communication all at the same time.
- Active Schools shares community resources that empower parents to help their kids stay active and thrive.
- JUMP-JAM, based in Tokyo, offers games and programming that deliver positive play experiences for kids and can be easily adapted and used at-home (in Japanese).
- The How to Coach Kids program – co-created by Nike and the U.S. Olympic & Paralympic Committee and inspired by the Aspen Institute’s Project Play – shares strategies, tips and ideas to help all kids have fun and feel connected while playing, including modules for specific audiences, ages and abilities.
- In partnership with ukactive kids, Nike recently launched Move Crew, an online platform that will deliver fun, creative, physical activities daily from physical education teachers and Nike athletes and trainers to help get kids in the U.K. moving.
In addition, parents in EMEA (Europe, the Middle East and Africa) can sign in to the Nike app or the Nike Training Club app through mid-May to receive expert coaching tips and advice to help get their kids active at home.
Nike collaborated with the World Federation of the Sporting Goods Industry (WFSGI) and other member companies to launch a physical activity guide to support the work of the World Health Organization (WHO) to promote physical activity. WHO’s #healthyathome campaign encourages people to stay active while at home during the COVID-19 crisis, and the guide provides resources to help.
To learn more about Nike’s commitment to creating active communities for all, click here.
We are working with our suppliers to support their efforts in response to the dynamic and unprecedented nature of the COVID-19 situation. Evolving marketplace dynamics mean that Nike and our suppliers have had to make some difficult decisions in the short term, as we work together to mitigate longer-term impacts and develop sustained viability for their businesses and employees.
As they continue to navigate these circumstances, we expect our suppliers to consider their employees’ health and livelihoods and continue to comply with legal requirements and the Nike Code of Conduct on the provision of wages, benefits and severance.
We are also working to support our suppliers as they implement health and safety practices and processes in-line with applicable local laws and research-based best practices, as defined by the World Health Organization (WHO), the Centers for Disease Control (CDC), the International Labor Organization (ILO) and other experts. This direction includes guidance on social distancing, physical barriers, staying at home when sick, hand washing, sanitation and use of PPE.
We continue to place orders, taking into account impacts of marketplace dynamics. We will continue to pay in full for finished product from all suppliers globally, while honoring previously agreed payment terms for product in production. In the case of cancelled orders, our policies and agreements with suppliers are, and have always been, that Nike will pay the appropriate amount of the order, depending on the stage of production as communicated by our supplier to enable the supplier to recover costs associated with the canceled order.
We are working with industry organizations and other global stakeholders to develop broad based approaches to help address the current situation. For example, we engaged with a number of institutions to offer financing opportunities to suppliers as they have been navigating challenging market dynamics. We will continue to collaborate and we support the approaches set forth by United States Council for International Business and a broad coalition of textile, apparel and footwear industry associations.