Black Lives Matter, inside and outside of NIKE, Inc. That’s why we’re committed to doing more in the pursuit of equal opportunity and justice for all Black people. Nike, Converse and Jordan Brand will invest $40 million over the next 4 years, while Michael Jordan and the Jordan Brand will invest $100 million over the next 10 years. Collectively, these investments will support organizations focused on advancing a more just and equal society for Black Americans. Addressing systemic racism in America requires urgent action and long-term engagement — and Nike, Converse and Jordan brands are committing to both.
As a kid growing up in Detroit, Anthony Johnson was always looking for positive role models, and he found them in sports. Now, as assistant head coach at the Nike Detroit Community Store, he’s in a position to offer the same thing to kids just like him.
We believe the ball should bounce the same for everyone. And that education and access have the power to promote diversity, inclusion and equality.
Our Women in Nike (W.I.N.) program gives retired WNBA athletes the opportunity to explore professional possibilities and transition into a career after basketball.