Purpose Moves Us

Our purpose is to unite the world through sport to create a healthy planet, active communities and an equal playing field for all.

THE LATEST

Until We All Win Community Investment Program

The Until We All Win community investment program is a direct reflection of what our eight Employee Networks, collectively known as NikeUNITED, stand for — our commitment to diversity and inclusion in the communities where we live and work.

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Nike BeTrue: Erica's Coming Out Story

This National Coming Out Day, athlete Erica Bougard shares her unique story and explains why instead of coming out, she's choosing to invite others in.

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Girls Are Made to Play: Celebrating and Empowering Girl Athletes on the International Day of the Girl

Nike celebrates International Day of the Girl by amplifying girls’ voices and the stories of how girls are changing the game.

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Introducing Naomi Osaka’s Play Academy

Learn how Nike and the two-time Grand Slam champion are teaming up to help change girls’ lives through play and sport.

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Artist Ruohan Wang Brings Vibrant Color and Circular Design to Nike’s New Flyleather Pack

With a focus on using more sustainable materials, Ruohan Wang celebrates the earth in the new Nike Flyleather Pack.

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COVID-19 Response Efforts

Now, more than ever, we need to come together and lift each other up. Nike is committed to using the power of sport to support our employees, communities and athletes* all over the world impacted by the coronavirus (COVID-19). Here’s what we’re doing to help.

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Equality

Equality isn't a game. But achieving it will be our greatest victory. Until we all win.

We believe in the power of sport to unite everyone and to inspire people to take action in their communities. We are committed to creating an inclusive culture at Nike and breaking down barriers for all athletes*.

Learn more about our commitment to equality

Community

We believe in the power of sport to unite and inspire people to take action in their communities.

We work with grassroots organizations, partners and employees around the world to advance equality, level the playing field for all and make play and sport more approachable and accessible for kids. Because we know that active kids do better — in school, in their communities and in their future careers. And while all kids are made to play, not every kid gets the opportunity.

Learn more about inspiring communities

Finding Wellness in Motion

Nike N7 Ambassadors help empower the next generation.

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Introducing Naomi Osaka’s Play Academy

Learn how Nike and the two-time Grand Slam champion are teaming up to help change girls’ lives through play and sport.

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Girls Are Made to Play

In many parts of the world, girls are dropping out of play and sport twice as often as boys. That’s why we’re investing in gender-inclusive training, growing the number of female coaches and removing cultural and physical barriers to participation so girls everywhere can play with confidence.

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Manufacturing

Creating the best product while respecting people and the environment.

How we make our products is as important as what we make. We work with suppliers who share our commitment to respecting the environment and people.

Learn about our commitment to make product responsibly

Responsible Sourcing

At Nike, we build long-term relationships with our suppliers because we know having trust and mutual respect supports our ability to create product more responsibly, accelerate innovation and better serve athletes*.

Learn more about how we work with suppliers

Nike Statement on Xinjiang

Nike remains dedicated to ethical and responsible manufacturing and we are deeply committed to ensuring the people who make our product are respected and valued.

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Environment

Protecting the future of sport for all athletes*.

If there is no planet, there is no sport. This understanding drives our North Star for sustainability – a future where all athletes* have access to safe places to play and train, enjoy sport and realize their full potential.

Learn more about how we're protecting the environment

7 Ways Nike Is Taking Action for a Better, More Circular Future

Driven by the belief that the best is yet to come, here are seven ways that Nike continues to reduce our impact, protect the planet and help create a better future for sport.

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Climate and Sport

Nike is taking climate action through Move to Zero, our journey towards a zero carbon, zero waste future. To understand how climate change affects all of us, we’ve partnered with expert researchers at the Climate Impact Lab to show the connection between a stable climate and athletic performance as well as a look at the future of our playing field – planet earth.

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Nike partners with EFM to further offset carbon emissions

As part of Move to Zero, Nike’s journey towards a zero carbon and zero waste future, we’ve partnered with EFM to offset the carbon emissions generated in the outbound shipment of all Nike.com purchases in the U.S.

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Product

Designing for a better, more circular future.

We have a responsibility to ensure that all athletes* can train, live and thrive for generations to come. We develop sustainable products and innovate new materials because we’re dedicated to finding ways to solve today’s problems for a better tomorrow.

Learn how we're designing for sustainability, style and performance

“NIKE exists to progress sport. But in recent years, we also face a broader challenge: to protect sport itself.”

John Donahoe, President and CEO of NIKE

Our purpose is to unite the world through sport to create a healthy planet, active communities and an equal playing field for all.

THE LATEST

Until We All Win Community Investment Program

Nike BeTrue: Erica's Coming Out Story

Girls Are Made to Play: Celebrating and Empowering Girl Athletes on the International Day of the Girl

Introducing Naomi Osaka’s Play Academy

Artist Ruohan Wang Brings Vibrant Color and Circular Design to Nike’s New Flyleather Pack

COVID-19 Response Efforts

Equality isn't a game. But achieving it will be our greatest victory. Until we all win.

United by a Common Thread

How We Stand Up for Equality

Jordan Brand Wings

We believe in the power of sport to unite and inspire people to take action in their communities.

Finding Wellness in Motion

Introducing Naomi Osaka’s Play Academy

Girls Are Made to Play

Creating the best product while respecting people and the environment.

Responsible Sourcing

Nike Statement on Xinjiang

Protecting the future of sport for all athletes*.

7 Ways Nike Is Taking Action for a Better, More Circular Future

Climate and Sport

Nike partners with EFM to further offset carbon emissions

Designing for a better, more circular future.

Artist Ruohan Wang Brings Vibrant Color and Circular Design to Nike’s New Flyleather Pack

Nike, Converse and Jordan Brand Discuss the Future of Sustainable Design and Innovation

Nike's Space Hippie: Creating Our Lowest Carbon Footprint Shoe Ever