Investing in Community Impact

Our global commitment to get kids moving.

Active kids do better in every possible way – they’re healthier, more confident and more successful in school and in life. But globally, only 1 in 5 kids gets the physical activity they need to thrive. Through Made to Play, Nike’s global commitment to get all kids moving, our investments include increasing our focus on girls’ participation in play and sport and  training more coaches , particularly in marginalized communities.

Don’t let our cute smiles fool you. We take play seriously.

Advancing equality through investments In Inclusive Communities

Investing in more equal, inclusive and active communities isn’t just the right thing to do as a business, it’s also critical for helping to realize a thriving future for our kids, communities and the planet. Discrimination and bias create barriers to people reaching their full potential, and in turn, can hold our communities back. That’s why we’re investing in partners, programs and initiatives dedicated to leveling the playing field and addressing inequality.

“I'm proud that Harper’s Playground was able to partner with Nike to continue to design inclusive play spaces for people of all abilities, from Portland to Tokyo, that invite communities to connect through play.”Cody Goldberg, Executive Director, Harper’s Playground

Empowering employees to create impact in their community

At Nike, our teammates are passionate about giving back to their communities — coaching kids, donating to important causes, speaking out against inequality and volunteering with local non-profits. Nike employees around the world continue to share their passion for sport and giving, bringing purpose to life in their communities. We’re proud to support them.

“To give anything less than your best is to sacrifice the gift”Steve Prefontaine

Investing locally to build community through sport and physical activity

Our history is rooted on the trails, courts, fields and tracks of communities all around the globe. By harnessing the power of our brands, together with employee talents and passions, Nike invests in local partners that share our commitment to driving positive change and fostering active communities around the world.

“Through play and sports, you literally see them flourish. Not only have we gained their trust, but most importantly, they gain their own trust.”Maartje Piersma founder at Boksschool Bijlmerbajes, a Nike Community Impact Fund grantee in in the Netherlands

Providing support to communities where and when they need it most

People and communities have always been at the core of who we are and what we do. When unprecedented events strike, we come together as teammates, friends and family to support communities where our employees live, work and play.

“To see a company stop what they’re doing to help our staff stay safe, it’s just incredibly gratifying.”Kate Walsh, President and CEO, Boston Medical Center